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Carlsberg Sponsors Glastonbury |
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Tuesday, 20 February 2007 |
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Carlsberg UK has signed an exclusive four year deal with Glastonbury Festival to become the event’s ‘official beer’ until 2011.
So what does all this mean for music fans? Well, Carlsberg will be offering ticket and event-led promotions through pubs, clubs and supermarkets, including an opportunity to win VIP tickets to the festival! So keep your eyes peeled in your local drinking hole for the opportunity to win! win! win!
The agreement gives the beer company exclusive supply rights to more than 22 bars at the festival, as well as the exclusive right for promotional activity.
This year's Glastonbury Festival is set to take place on 22nd-24th June and attract up to 175,000 people.
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